My Services

WHAT I DO

Content Strategy & Storytelling

Crafting messaging, editorial frameworks, and integrated content strategies that drive awareness, engagement, and action.

Copywriting & Brand Voice

High-impact campaign copy, UX content, web writing, email, scripts, and executive ghostwriting.

On-Air Talent & Video Hosting

15 years as an HSN guest expert, plus ongoing video content through my YouTube channel — blending storytelling with performance.

Enterprise Communications

Supporting global organizations with digital transformation messaging, internal communications, and thought leadership.

Featured Experience

I’ve partnered with Fortune 500 companies, industry leaders, and innovative brands across technology, retail, R&D, telecommunications, construction, wellness, and CPG.

Recent highlights include:

  • SAP — Strategic content & communications consultant for People & Workforce Solutions (HCM, Learning & Talent)

  • PepsiCo — Content lead for R&D’s global digital transformation publication

  • AT&T — Customer journey content, call center scripts & product storytelling

  • HSN — 15 years as an on-air guest expert for beauty & lifestyle brands

  • Neal Communities & PGT Innovations — Omnichannel content driving in-store traffic

“Chris is a talented content strategist with a rare combination of creativity, strategic thinking, and collaborative spirit. Her customer journey research and visuals significantly elevated our projects, and her positive attitude uplifted the entire team. She consistently delivers high-quality work and is an absolute asset to any organization.”

Robert Dake, MBA
Lead Product Manager, AT&T

ON-AIR TALENT & VIDEO STORYTELLING

For 15 years, I appeared as a guest expert on HSN, representing major beauty and lifestyle brands on live national television. That experience taught me how to:

  • Communicate confidently under pressure

  • Educate, entertain, and engage diverse audiences

  • Translate product benefits into compelling brand stories

  • Bring authenticity and warmth on camera

I continue my video storytelling today through my YouTube channel, where I create lifestyle, wellness, and educational content that reflects my passions and professional experience.

Maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

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